E-commerce sales in the US toy market will reach 94.6 billion US dollars

According to the forecast of Insider Intelligence, the e-commerce sales in the US toy market will reach 94.66 billion US dollars this year, up 10.0% year-on-year.

By 2027, the market will reach $151.75 billion. The increase in toy sales can be attributed to the rising interest of children, the expanding influence of online platforms and the increasing audience of the elderly. 

美国玩具市场电商销售额将达946亿美元

       根据Insider Intelligence的预估，今年美国玩具市场的电商销售额将达到946.6亿美元，同比增长10.0%。

      到2027年，这一市场规模将达到1517.5亿美元。玩具销量的增长在于儿童兴趣的提升、在线平台的影响力扩大以及老年受众的增加。