Amazon's overseas purchase of 618 at its peak increased by more than 50% compare to last year

On June 19th, it was reported that during the peak period of the 618 shopping season in 2023, Amazon's overseas sales increased by more than 50% year-on-year, among which Amazon's overseas sales of WeChat applets tripled over last year, sales of six categories doubled, and new users increased by more than 50% year-on-year, showing strong and high-quality growth vitality. 
 
It is reported that this year, Amazon's overseas outsourcing 618 promotion was launched on May 30th, combining many international first-line and niche brands, covering all kinds of goods, providing Chinese consumers with a super-cost Haitao experience as low as 30% off, and helping Chinese consumers to buy the world with confidence at one stop, it has successfully attracted a large number of Chinese consumers.

      据6月19日可靠消息，在2023年618购物季巅峰期间，亚马逊海外购销售额同比增长已然超过50%，其中亚马逊海外购的微信小程序销售额超去年3倍，6大品类的销售额翻倍增长，新用户同比增长超过50%，展现出强韧的高质量增长速度。

       据悉，今年亚马逊海外购618大促于5月30日起狂欢上线，联合众多国际一线和小众品牌，覆盖全品类商品，为中国消费者提供低至3折起的超划算海外淘体验，助中国消费者全球一站放心购，从而成功吸引了大量中国消费者。