Apple's sales decline is related to the Chinese market? 

Recently, Apple released its financial report for the fourth quarter and the whole year of fiscal year 2023 ending September 30.

The financial report shows that Apple's total net sales in the fourth quarter were 89.498 billion US dollars, down 1% from 90.146 billion US dollars in the same period of last year; Net profit was US $22.956 billion, up 11% from US $20.721 billion in the same period last year. 

Apple said fourth-quarter sales fell for the fourth straight quarter, including a decline in the Chinese market as the company faced a general slowdown in the Chinese economy and competition from rival Huawei.

In recent years, the growth of Chinese mobile phone companies is very rapid, Chinese mobile phones go abroad,and win a large number of fans  in the world.

From the quality point of view, the gap between China's mobile phone and Apple's mobile phone has been rapidly narrowed. Apple with its main product iphone to hold the position, but the whole revenue is inevitable. 

苹果销售额下降，竟与中国市场有关？

       近日，苹果公司发布了截至9月30日的2023财年第四季度及全年财报。

       财报显示，苹果第四财季总净销售额为894.98亿美元，较上年同期901.46亿美元下降1%；净利润为229.56亿美元，较上年同期的207.21亿美元增长11%。

       苹果公司称，第四财季销售额连续第四个季度下降，其中包括中国市场的下滑，原因是该公司面临中国经济普遍放缓以及来自竞争对手华为的竞争。

       近几年，中国手机企业的成长非常迅猛，中国手机走出国门，在世界范围上赢得了大量的粉丝。

       从品质上来讲，中国手机与苹果手机之间的差距已经迅速拉近。苹果公司凭着其主力产品iphone守住了阵地，但是整个营收受到冲却是在所难免。